Add SEO Services to Your Services Menu as an SEO Reseller

Many small web design firms are becoming SEO (search engine optimization) resellers as a way to increase their service portfolios and generate more income for themselves. Essentially, what they are doing as SEO resellers is reselling SEO services under their own brand. The web design firm enters into an SEO reseller arrangement with the larger services provider in order to add search engine optimization to its list of available services without having to purchase the technology or staff its own SEO department.

The SEO reseller arrangement benefits both parties. Additional income is generated for the larger SEO services company through an ongoing relationship with the smaller firm that encompasses both initial service setup and regular technical support. The SEO reseller arrangement enables the web designer to attract more clients by offering a wider range of services to potential customers under its own brand name. The SEO services company remains completely anonymous. Invoicing and communications come under the name of the web designer; the SEO services company will even provide technical support anonymously through a link set up between the designer and it.

More companies than just web designers benefit from the SEO reseller arrangement. Ad agencies, public relations and marketing firms also regard SEO reselling as a way to support their current clients better and attract new ones. Consider how keywords strategically placed in press releases and newsletters can ensure optimal search engine ranking for clients.

With all this discussion of the benefits of an SEO reseller arrangement, a brief reminder of just what SEO services offer is in order. A search engine optimization services company performs an analysis of potential descriptive keywords for a client product and website and writes text to include those keywords and web links that will ensure the highest possible search engine ranking and traffic for the client. An SEO company also supplies the client with ongoing results analysis and reporting that monitors the success of its services.

Business that want to tap into the rapidly expanding Internet shopping market need to develop strategies that help them stand out from the ever growing web marketing crowd. SEO services will do the trick. It is no wonder that the smaller web design firms want to compete with the larger SEO services companies and grow their businesses by becoming SEO resellers.